As the interdisciplinary project for the second semester of Graphic Design, it is proposed that students develop a visual identity system for an existing event or fair. The Festival Anim!Arte, the event which we redesigned the visual id, is a student animation event dedicated to showcase animation films made by students from elementary and high school, totally dedicated to the educational scope of animation with the aim of arousing curiosity of these young people to the animation area.
The objective of this project was to establish a visual identity system consistent with the two established guidelines: creativity and fun.
Interdisciplinary academic non-profit project carried out as part of the third semester of the bachelor's degree in Graphic Design with Emphasis on Typography from Anhembi Morumbi University, in the first semester of 2020.
Instructor: Prof. Dr. Luciano de Abreu Tavares.
Students team: Anna Carolina Gino, Carla Ricciotti Barbosa, Gabrielle Amaral de Oliveira, Jéssica da Silva Ferreira, Jéssica Silva Oliveira and Vitoria Dourado.